Case Study — Entertainment

Maze of Hochatown

Company: Maze of Hochatown
Active: 2016 – Present
Scope of Work
  • Branding
  • Video Production
  • Website Design and Development
  • Social Media Content and Advertising
  • Photography
  • Print Materials

All located in the scenic beauty of Broken Bow, Oklahoma, these three outdoor adventure businesses provide thrilling experiences for visitors of all ages. Rugaru Adventures offers zipline tours, giving guests the chance to explore the natural landscape from new heights and perspectives. The Maze of Hochatown is a family-friendly, mind-bending attraction where guests can navigate their way through an intricate outdoor maze. Chili Dippers Golf Club adds yet another layer of fun with its interactive mini-golf course, offering an exciting new activity for locals and tourists alike

Websites

  • https://rugaruadventures.com/
  • https://themazeofhochatown.com/
  • https://chilidippers.com/

Rugaru Adventures offers zipline and swin car tours, giving guests the chance to explore the natural landscape from new heights and perspectives. The Maze of Hochatown is a family-friendly, mind-bending attraction where guests can navigate their way through an intricate outdoor maze. Chili Dippers Golf Club adds yet another layer of fun with its interactive mini-golf course, offering an exciting new activity for locals and tourists alike.

Partnership Highlights

Our Approach

Our partnership with this client began in 2016 with the promotion of Rugaru Adventures, where we crafted an online presence that captures the thrill of zipline tours through immersive video production, dynamic photography, and a responsive website. As their business grew, so did our involvement, helping them successfully launch two new ventures: The Maze of Hochatown in 2021 and Rugaru Adventures Swin Car Tours in 2022, followed by the grand opening of Chili Dippers Golf Club in 2023.

For each venture, we ensured the websites were visually engaging and easy to navigate, offering detailed service information and online booking capabilities to enhance the customer experience.

Video Production

Our video production and photography teams captured the unique features of each attraction, from the exhilarating zipline rides to the challenge of the outdoor maze and the fun of the mini-golf course.

Social Media

Through targeted social media campaigns, we helped drive awareness and bookings across all three brands. Our ads consistently delivered a high return on ad spend (ROAS), as we engaged local and regional audiences with posts that highlighted seasonal promotions, new activities, and customer testimonials.

Results

  • Business Growth and Expansion: Beginning with zipline tours, our strategic marketing support helped the client expand into new attractions, including the Maze of Hochatown and Chili
  • Dippers Golf Club: bringing in a steady stream of visitors year-round.
  • High ROAS: Our social media advertising campaigns delivered outstanding performance, generating strong returns and helping increase online bookings across all attractions.
  • Increased Visibility: Through engaging videos, social media content, and impactful websites, each business has successfully built a recognizable company in the competitive tourism market of Broken Bow. The seamless integration of online bookings has made it easier for customers to plan their visits, driving further growth.

Conclusion

Our collaboration with these amazing Broken Bow attractions continues to drive their success even higher, helping them remain top attractions for visitors seeking outdoor adventure in Broken Bow.

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